This article is talking about the importance of designing your client journey. This is a follow on from Platform Building Tip #1 – Understanding Your Business Model. I often talk about your platform being like an Eco-system. So when people come into your eco-system, the question is “What is the client journey you want them to […]
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Selling is kind of a fearful word for some people, for others the thought of selling can feel “dirty”. But to succeed in any online endeavour you need to know how to sell. The truth is selling does not have to feel this way.We Sell EverydayProper authentic selling does not need to be “icky”. Selling […]
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I want to talk about the first key you need to understand to build your platform in this next year. The key is to understand what business model that you want to have. There are two elements to this – (i) where you want your business to be eventually and (ii) what you can do […]
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I see this happening online a lot and want to talk about How Formula Based Marketing Could be Killing your Platform or Online Business. I understand if you’re an author, a course creator, a blogger, or if you sell products online – your biggest concern is :How do I get new clients?How do I build […]
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